Your Privacy Matters
At PEEL, we take your privacy seriously. This policy explains how we collect, use, protect, and share your personal information when you use our platform to connect with local growers and purchase fresh produce.
What Data We Gather
Account Information
When you create a PEEL account, we collect your name, email address, phone number, and password. If you're a grower, we also collect business information such as farm name, location, and product details. This information helps us provide you with a personalized experience and connect you with the right community members.
Transaction Information
We collect information about your purchases, sales, and PEEL Trade transactions, including payment details, delivery addresses, order history, and communication with growers. This data helps us process transactions, provide customer support, and improve our services.
Usage Information
We automatically collect information about how you use PEEL, including pages viewed, search queries, clicks, time spent on the platform, and device information (IP address, browser type, operating system). We use cookies and similar technologies to enhance your experience and understand user behavior.
Communication Data
When you contact us or communicate with other users through our platform, we may collect and store those communications. This includes support requests, reviews, ratings, and messages exchanged between buyers and sellers.
Our Use of Information
Service Provision
We use your information to operate and maintain the PEEL platform, process transactions, facilitate communication between buyers and growers, provide customer support, and deliver the services you request.
Improvement & Personalization
Your data helps us improve PEEL's features, personalize your experience with relevant product recommendations, analyze trends and user behavior, and develop new services that better serve our community of growers and customers.
Communication
We use your contact information to send you order updates, platform notifications, promotional offers (with your consent), and important announcements about changes to our services or policies.
Security & Compliance
We process your data to prevent fraud, ensure platform security, enforce our terms and conditions, comply with legal obligations, and protect the rights and safety of PEEL users and the broader community.
How We Share Your Data
With Other Users
When you make a purchase or engage in PEEL Trade, we share necessary information (such as your name, delivery address, and contact details) with the grower or seller to fulfill your order. Growers can see your public profile information and order details.
Service Providers
We work with trusted third-party service providers who help us operate PEEL, including payment processors, hosting services, analytics providers, and customer support tools. These providers only access the information necessary to perform their services and are obligated to protect your data.
Legal Requirements
We may disclose your information if required by law, court order, or government request. We may also share information to protect our rights, prevent fraud, ensure platform security, or protect the safety of our users and the public.
Business Transfers
If PEEL is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and provide information about your choices regarding your data.
How We Protect Your Information
Security Measures
We implement industry-standard security measures to protect your personal information, including encryption, secure servers, firewalls, and regular security assessments. While we strive to protect your data, no method of transmission over the internet is 100% secure.
Data Retention
We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When you delete your account, we will remove or anonymize your personal information, except where we must retain it for legal reasons.
Your Responsibility
You play an important role in protecting your information. Keep your password secure, don't share your account credentials, log out after using shared devices, and notify us immediately if you suspect unauthorized access to your account.
Control Over Your Data
Access & Correction
You have the right to access, review, and update your personal information at any time through your account settings. You can also request a copy of the data we hold about you.
Data Deletion
You can request deletion of your account and personal information at any time. We will process your request promptly while retaining data necessary for legal compliance.
Marketing Preferences
You can opt out of marketing communications at any time by clicking the unsubscribe link in our emails or updating your notification preferences in your account settings.
Data Portability
You have the right to request a copy of your data in a structured, commonly used format that allows you to transfer it to another service.
How We Use Cookies
What Are Cookies?
Cookies are small text files stored on your device when you visit our platform. We use cookies and similar technologies to improve your experience, remember your preferences, analyze usage, and provide personalized content and advertising.
Types of Cookies We Use
We use essential cookies (necessary for the platform to function), functional cookies (to remember your preferences), analytics cookies (to understand how you use PEEL), and advertising cookies (to show relevant ads). You can control cookie preferences through your browser settings.
Managing Cookies
You can control and delete cookies through your browser settings. Please note that disabling certain cookies may affect your ability to use some features of PEEL. Most browsers allow you to refuse cookies or alert you when cookies are being sent.
Children's Privacy
PEEL is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child under 18, we will take steps to delete that information promptly. If you believe we have collected information from a child, please contact us immediately.
International Data Transfers
PEEL operates globally and may transfer your information to countries outside your residence. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable laws. By using PEEL, you consent to the transfer of your information to our facilities and service providers worldwide.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make significant changes, we will notify you by email or through a prominent notice on our platform. The "Last Updated" date at the top of this policy indicates when it was last revised. We encourage you to review this policy periodically.
Questions About Your Privacy?
If you have questions or concerns about this Privacy Policy, how we handle your data, or wish to exercise your privacy rights, please contact our privacy team. We're committed to protecting your privacy and will respond to your inquiries promptly.
You can also review our Terms & Conditions and Warranty & Returns policies for more information about using PEEL.